In a world plagued by environmental challenges, the need to promote sustainability and environmental protection is increasingly pressing. Faced with this reality, many companies have decided to take the lead by adopting eco-responsible practices.
One sector particularly stands out: the world of sport. Several innovative companies and initiatives have committed to an eco-responsible approach, combining passion for sport and concern for the environment.
Four of these companies stand out and deserve to be highlighted.
Focus…
FLAIR PLAY FOR PLANET
Fair Play For Planet adopts a concrete and well-structured approach, offering sports organizations the possibility of implementing new actions based on quantifiable and measurable indicators. Throughout the labeling process, careful monitoring makes it possible to note the changes and results resulting from these decisions.
The missions of Fair Play For Planet are clear: meet the needs of the world of sport by providing it with a pragmatic approach to structure its eco-responsible approach, reduce its environmental impact while strengthening its societal role. The objective is to create a more sustainable sporting model by making its members actors recognized for their commitments to eco-responsibility.
The vision carried by the organization is imbued with conviction: it considers sport as a powerful vector for changing mentalities and behaviors. The duty to set an example and the educational role of sport make it possible to create a positive impact on the environment, for the benefit of future generations.
RELAY VERT FOUNDATION (RENAMED A SINGLE COURT)
There Foundation Un Seul Terrain supports the organizers of sporting and cultural events in France in their eco-responsible approach. The Foundation implements projects for environmental protection, in partnership with athletes, teams and sports leagues, thus acting as a link between suppliers of sustainable solutions and eco-organizers.
The activities and objectives of the Foundation align with 6 of the 15 eco-responsible measures provided for by the Charter of 15 commitments launched at the initiative of WWF and the Ministry of Sports.
It works for a more sustainable future by promoting concrete actions in the areas of restoration, purchasing, waste, natural sites, natural resources and by promoting the volunteers involved in these initiatives.
MATCH FOR GREEN
Match for Green is a movement intended to raise awareness, train and mobilize sports stakeholders in favor of sustainable development. It aims to enable all practitioners to understand the issues of sustainable development in sport and to provide them with methodological tools to implement responsible actions in their territory.
The movement brings together an active, committed and responsible community, including amateur and professional athletes, clubs, communities, federations, committees and leagues.
The objective is to encourage each practitioner to contribute in their own way to a more responsible sport by adopting good reflexes, behaviors and attitudes.
For sports structures, whether professional or amateur, Match for Green promotes an exemplary role and encourages them to make a concrete commitment to eco-responsible practices. The movement offers a training course that supports and trains club representatives in good environmental and societal practices.
Furthermore, Match for Green is not limited to sports stakeholders only. All kinds of organizations are encouraged to participate as they play a crucial role in the overall eco-responsible approach. The movement offers training adapted to these organizations, allowing them to acquire the essential bases of an environmental and societal approach.
REFORM
Reform is a company dedicated to supporting companies in the development and implementation of their CSR (Corporate Social Responsibility) strategy. In collaboration with the sports sector of Aix-Marseille University, they jointly created an innovative initiative called “ The Draft ”.
Thanks to the combined expertise of Reform and the university's sports sector, the selected federations and companies benefit from a comprehensive program of assistance, personalized advice and adapted resources to maximize their positive impact while developing practices sustainable and responsible.
This synergy between the world of business and the environment allows The Draft to play an essential role in the emergence of innovative and eco-responsible solutions in the field of sport. By offering tailor-made support to federations, sports clubs, young entrepreneurs, and any other player in sport, this initiative actively contributes to the promotion of a sustainable ecosystem, promoting innovation and the adoption of responsible practices within the sports industry.
CONCLUSION
These four companies – Flair Play For Planet, Fondation Relay vert, Match for Green and Reform – embody a new positive and responsible approach in the world of sport. By combining sport and ecology, they show that passion for the game can be combined with a sincere commitment to protecting the environment.
Their impact goes beyond the sports fields, as they inspire millions of people, organizations, institutions, clubs and athletes to adopt more sustainable practices in their daily lives. Besides, partnerships between these players are possible, such as the latest between Reform and Match For Green , with the aim of promoting sustainable sport in an environmental and societal sense. Together, they join forces to preserve the environment while encouraging responsible sporting practice.