“Depending on the audience, we may very well have people who need several beers at once, which is why the concept of being able to put 3 to 4 beers on the Flycup Drink cup holder was interesting for us” ,
Alexandre Toutain, Food & Beverage Director at Arkena Arena.
The cup holder Flycup Drink is an undeniably resounding success with spectators, who greatly appreciate its practicality.
Practical solution for large-scale events, the Flycup concept lends itself perfectly to the most prestigious performance halls, such as the Arkea Arena .
The cup holder is a revolutionary innovation in public drinking, meeting the needs of spectators and event organizers.
INTERVIEW…
“ We have had real positive feedback from the guests about the cup holders. For the first installation in a concert hall in France, I am super happy”
Alexandre Toutain, Food & Beverage Director at Arkena Arena.
WHAT NEED DOES THE IMPLEMENTATION OF FLYCUP MEET?
“ Depending on the audience, we may very well have people who need several beers at once. We have to go through doors, but we also want to offer beers to our friends, that's why the concept of power put 3 to 4 beers on the Flycup was interesting for us .”
CAN YOU EXPLAIN US HOW FLYCUP DRINK FIT INTO YOUR RESTAURANT OFFER?
“ So today, when we have big shows like The Cure, Orelsan, where there will be a lot of consumption, we systematically make the cup holders available to the public.
Either it is proposed by the runner who takes the order, or possibly the cashier. But often, it is the public themselves who have seen the Flycups and who ask to have them.
We also have another system which is to deliver beer while walking to the guest, either in the pit or in the stands. Thus, the people who are in the room or in the pit also have the possibility of ordering 4 beers and leaving with them.
So the cup holder was able to respond to the problem we had of making lots of trips back and forth with 8L of beer to carry. ”
CAN YOU TELL US ABOUT THE FIRST FEEDBACK YOU HAD SINCE IMPLEMENTING FLYCUP DRINK?
“We have had real positive feedback from the guests. Often spectators come and tell us “ah, your system is great, it’s good”. For the first installation of Flycup cup holders in a concert hall in France, I am super happy!”
YOU WANTED TO WORK WITH HEINEKEN ON THIS DEVICE, CAN YOU EXPLAIN US WHY?
“What came first in relation to the mode of consumption at rock concerts or otherwise was beer. With Heinkeken, we were the first to offer this system. They immediately got into it, and so with the proposal for the Heineken logo on the Flycup, they were immediately a partner on that. Heineken remains our partner on the subject.”
“ Sometimes, customers watch us do it and even want to try, a little game develops between them and us,”
Dylan, refreshment manager at the Arkea Arena.
HOW DO FLYCUP CUP HOLDERS INTEGRATED INTO REFRESH SERVICE?
“ As soon as customers order 3 or 4 pints, we offer them the Flycup solution directly. We put it in place so they are ready to take it straight away. This is convenient because a customer can have up to 8 drinks at once.
For us, in terms of timing, it's much faster. We give it to them and they just have to take it straight away, it's much better. “
IS IT EASY TO SET UP?
“ Yes, it’s really not complicated. Even the customers smile at how simple it is, because it's still sturdy, it holds up well.
In terms of time, it doesn't take us any extra time to set up. Sometimes, customers watch us do it and even want to try it, a little game begins between them and us.
Honestly, it's really well done, it's great. ”
WHAT ARE THE FIRST FEEDBACK SINCE THEIR IMPLEMENTATION?
“ Customers leave with it and feel that it is valuable, they are super happy. Customers are satisfied because it holds up well, there have never been any problems or negative feedback. We even tell them that they can come back with them to refill them. When they come in groups, it goes very quickly, they often take the set of 4. ”
In summary, the Flycup Drink is an innovative cup holder that allows Arkea Arena spectators to order several drinks at the same time and transport them easily thanks to a simple and practical grip.
According to Alexandre Toutain, Food & Beverage director at the Arkena Arena, the cup holders meet a real need for the public, who can now easily transport several drinks at once. Since its introduction, the Flycup Drink has received a very positive reception from customers, who appreciate its practicality and solidity.
As for Dylan, refreshment manager at the Arkea Arena, he confirms that the system is easy to set up and that customers appreciate its robustness and practicality.